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Central Florida

Central Florida’s MasterCraft, Cobalt, and Barletta boats dealership.

Welcome to Action Water Sports of Central Florida, the premier dealership in Central Florida. Our one-stop-shop is capable of servicing the boating needs from Greater Orlando all the way over to Tampa Bay. At AWS of Central Florida, you’ll find a premium line-up of MasterCraft, Barletta pontoons, and Cobalt boats. Plus, our elite service department will make sure your boat is running at its best. Need some gear for a little excitement behind the boat? Check out our fully stocked proshop, carrying everything from waterskis, wakeboards, and wakesurfers to life jackets and boardshorts. If it involves boating, you can count on Action to handle it all.

Contact Info

Action Water Sports of Central Florida
Address: 1251 Holy Cow Rd Polk City, FL 33868
Phone: (863) 576-2288


Monday – Friday: 9 AM – 5 PM
Saturday: 9 AM – 2 PM
Sunday: Closed

Get Connected

Virtual Tour

Sales Team

Eric Bentley

General Manager

Sam Lynch

Sales Consultant

Cameron Carroll

Sales Consultant

Jeff (JP) Lixie

Finance Consultant


Natalie Brown

Proshop Team Leader

Service Team

Josh Hutchinson

Service Manager

Ben Brown

Service Advisor